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Jayde Lee
Digital Strategist
Phone +61 0466 250 637 (AUS)
Phone +34 691 284 680 (Whatsapp)
Email jayde@agencyjkl.com
Location Barcelona, Spain & Gold Coast Australia
ABOUT
I’m a digital strategist based between the Gold Coast, Australia and Barcelona, Spain. My work spans web design, SEO, paid media, content, and brand messaging, helping businesses build a digital presence that actually makes sense.
Over the years I’ve worked across a lot of different parts of digital marketing, from designing and building websites to planning content strategies, managing Google Ads campaigns, and developing brand messaging. Because of that, I tend to approach projects by looking at how everything connects rather than treating each channel separately.
Whether I’m working on a website, a campaign, or a content strategy, I’m usually thinking about the same things: how someone experiences the brand online, how easy it is for them to find what they need, and whether the whole system is working together properly.
I enjoy projects where strategy and execution come together, turning ideas into things that are clear, practical, and well built.
SKILLS & EXPERTISE
Web Design & Development
Designing websites that feel clear, structured, and easy to navigate.
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UX-focused site architecture and page layout
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Shopify storefront design and custom theme development
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Website builds using Shopify, Wix, WordPress, and Squarespace
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Landing page design for campaigns, lead generation, and product launches
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Conversion-focused layouts that guide users through content and actions
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SEO (Search Engine Optimisation)
Helping websites get discovered by the right people.
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Keyword research and search intent analysis
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On-page optimisation (headings, metadata, internal linking)
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Technical SEO including structured data, site speed, and indexation
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Content strategy and blog planning
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SEO audits and practical implementation
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Google Ads
Designing campaigns that connect with the right audience.
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Campaign setup and restructuring
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Keyword research and ad copywriting
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Custom landing pages designed for conversion
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Conversion tracking and performance analysis
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Account audits to reduce wasted spend
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Content & Branding
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Turning ideas into clear messaging and useful content.
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Website copywriting aligned with brand voice and SEO
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Brand messaging frameworks and tone of voice development
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Blog and content strategy planning
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Visual direction for brand consistency
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Story-driven content that balances personality and clarity
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Social Media​
Creating content that supports a wider brand strategy.
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Instagram, TikTok, and LinkedIn content planning
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Content pillars and post frameworks
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Caption writing and storytelling
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Visual feed planning and content direction
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Community and audience engagement strategy
CONTACT
Phone +61 0466 250 637 (AUS)
Phone +34 691 284 680 (Whatsapp)
Email jayde@agencyjkl.com
Location Barcelona, Spain & Gold Coast Australia
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